GGO Decanters (Reprise)

The following post is one that I am revisiting from a few months ago. I wanted to update the article with new information that I have gaining by surfing the internet and by reviewing old tournament programs. One of the reasons I started the Greater Greensboro Open Blog was to show people that there are many more collectible items, then just those famous 11 decanters, but try as I may I seem to come back to them. This is an email I received regarding these decanters. It asked the question,

"Dear ggoblogger, I have the entire set of the GGO decanters, still sealed. How much do you think they are worth? Frances"

Frances, thanks for your email and thanks for reading the Greater Greensboro Open Blog. I want to first point out that I am just a fan of the Greater Greensboro Open, and while I know a lot about its rich history, I don't appraise any of the collectible items I discuss on my site. When you talk about what an item is "worth" and what kind of "value" it has, you are often talking about two very different things.

In my opinion what an item is "worth" is equal to the amount the someone is willing to pay. When I think about an item's "value", I think about what someone in the future might be willing to pay. Again, this is my opinion.

So, how does this relate to your complete set of unopened GGO decanters? Here are a couple of thoughts. I think they will be "worth" more as a set. I have met several people that have told me that they are looking for a complete set. I believe that most collectors will be willing to give you between $100.00 to $150.00 for your complete set.

These bottles sold for $14.95 a piece back in the 1970's and early 1980's so the decanters have retained their value. You can try to sell them on eBay, but you probably won't get anymore for them. Keep in mind one of the major selling points to this collection is the local sentimental value. Aside from some rich golf nut in Japan, no one really cares about these bottles outside Greensboro's city limits. I can prove this by asking how many of you would like an American Legion whiskey decanter in the shape of a pelican from New Orleans or perhaps one from the 1974 Spokane World's Fair Expo?

As far as these decanters being sealed, I'm not sure that adds any real value. The 90 proof bourbon whiskey in these bottles was considered "bottom shelf" to begin with and I have never met anyone brave enough to actually drink the stuff after it has sat in those bottles for 20 years. (Also keep in mind how and where these items may have been stored over the last two decades.)

One of the major problems with these decanters is that the seals often broke and were not well made. I have heard horror stories about how bottles have been displayed only to have them leak. They also smell bad once the seals break. For the sake of this discussion I would advise you to leave the bourbon in the bottles and let the next proud owner decide if it's "worth" anything.

The 1972 Greater Greensboro Open crest decanter is considered the most popular. It sells at auction from between $4.00 to $20.00. (You can also pick them up on eBay starting at around $7.99. Keep in mind shipping may double the price of your purchase.) This seal is the same as the one worn on the Green Coats you see each year at the golf tournament. These folks are, of course, members of the Green Coat Club-men and women that make up the past leadership of the Greensboro Jaycees and the Greater Greensboro Open. This club was recently expanded to include members of the new foundation controling the Chrysler Classic of Greensboro and its tournament director Mark Brazil. These new members will be receiving their green coats in October of 2006.

Only 6000 decanters were cast by Ezra Brooks each year and the molds were then destroyed. They were sold exclusively in Greensboro State Liquor Stores. The 1975 decanter took the form of a Grecian Urn. According to an article entitled "GGO Bottle Collection" in the 1975 38th Greater Greensboro Open tournament program, "the base design (for the 1975 decanter) was first suggested and later authored by Larry N. Heath, the 1975 General Chairman of the Greater Greensboro Open."

I recently received a call telling me that a friend of mine had a 1979 caddy decanter in the orginial box. I was excited to see the piece, because I had never seen a decanter in the box. I was disappointed when I was shown that in fact it was just a brown cardboard box and not a slick promotion display worthy item. Unlike some Ezra Brook decanters, including the "Iron Horse" train, the "Cigar Store Indian" and the "Bucket of Blood Dead Wagon"-all of which can be purchased on your favorite online auction-the Greater Greensboro Open decanters did not include photos, text or logos on the package.

Frances, thanks for your question. I want to again point out that I am just a fan of the Greater Greensboro Open, and while I know a lot about the tournament, I don't appraise any of the collectible items I discuss on my site. The following was just my opinion. Thanks for your email and thanks for reading the Greater Greensboro Open Blog.